Vision: KRAFTALU aims to be the industry leader in PVC and aluminum products by combining innovation and quality. We aim to reach a leading position in the global market by offering sustainable, aesthetic and reliable products to our customers with our innovative solutions that shape the future.

Mission: As KRAFTALU, our mission is to fulfill our environmental responsibilities by producing superior quality PVC and aluminum products that exceed our customers' expectations. By making customer satisfaction our focus, we direct the industry with continuous improvement and technological developments. We contribute to the development of our employees by providing them with a fair environment, and we bear the responsibility of being a company that adds value to our society.